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Category Archives: Marketing Events

B2B Marketing Exchange Recap

February 26, 2017by martechlab Leave a comment

My greatest impression of B2B Marketing Exchange conference: cozy, friendly, comfortable, quiet, beautiful landscape, and all that goes along with great speakers and valuable content. After overwhelming, exhausting, overcrowded (and […]

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Marketing Events, Marketing Operations, Marketing Technology, Martech Community

Marketo User Group: Deduplication and Forms 2.0

January 30, 2017by martechlab 1 Comment

On January 24th, 2017, we had a kick-starting Marketo User Group in Arlington, VA. The topic was Data Management: Forms 2.0 Advanced Use Cases and Data Cleansing Practices. There were two […]

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Data Cleansing, Marketing Automation, Marketing Events, Marketing Operations, Marketo User Group

Marketing Is Getting Important

January 25, 2017by martechlab 1 Comment

On January 18, 2017, NYC, MOCCA hosted an event “Account Based Marketing and 2017 Market Trends”. It took place in Manhattan office of Conductor, a sponsor of the meeting. The biggest problem of […]

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Marketing Events, Marketing Operations, Marketing Technology, MOCCA

When 2016 Meets 2017

January 12, 2017by martechlab Leave a comment

New year is always an exciting moment. You look back, you look ahead, you think of where you are in the flow of  your life and work. 2016 was a good […]

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Marketing Analytics, Marketing Career, Marketing Events, Marketing Operations, Marketing Technology

Dreamforce 16: the Olympic Games of the CRM Giant

January 8, 2017by martechlab 1 Comment

The biggest impression of a newcomer to Dreamforce – epic. 170,000 attendees, 2000 sessions. First, you have to get used to this high concentration of people wearing the same badges, […]

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AI, CRM, Marketing Events, Marketing Technology

Marketo Summit 2016: Winning Back Innovation Edge

May 16, 2016by martechlab 1 Comment

Marketo Summit 2016 was an amazing event with a great agenda, strong content and plenty opportunities for learning, networking and navigating over challenges and potential of the profession. It was […]

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#MKTGnation, Marketing Automation, Marketing Events, Marketing Technology, Marketo Summit, Martech Community

Ad Tech, Mar Tech or Ad Agencies – Who Wins The Game?

April 18, 2016by martechlab 1 Comment

Last week I attended DC Marketing Tech Talks Meetup that hosted a panel discussion “How Do I Spend my Marketing Dollars, Ad Tech, Mar Tech, or Ad Agencies?” It is […]

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Marketing Automation, Marketing Events, Marketing Technology, Martech Community

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