When 2016 Meets 2017
New year is always an exciting moment. You look back, you look ahead, you think of where you are in the flow of your life and work. 2016 was a good […]
Category Archives: Marketing Analytics
Marketing Performance Analytics: Be a Data Sense Maker, not a Calculator
My lessons learned from marketing performance analytics projects. It is totally individual, and probably not applicable to any situation. Still, I believe most points might be helpful for my peers […]
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