Marketing Is Getting Important
On January 18, 2017, NYC, MOCCA hosted an event “Account Based Marketing and 2017 Market Trends”. It took place in Manhattan office of Conductor, a sponsor of the meeting. The biggest problem of […]
On January 18, 2017, NYC, MOCCA hosted an event “Account Based Marketing and 2017 Market Trends”. It took place in Manhattan office of Conductor, a sponsor of the meeting. The biggest problem of […]
As a full disclosure – I wanted to become a Marketo Champion. It was even in my plans and to-do lists. But I didn’t expect it to happen so soon! […]
New year is always an exciting moment. You look back, you look ahead, you think of where you are in the flow of your life and work. 2016 was a good […]
The biggest impression of a newcomer to Dreamforce – epic. 170,000 attendees, 2000 sessions. First, you have to get used to this high concentration of people wearing the same badges, […]
My lessons learned from marketing performance analytics projects. It is totally individual, and probably not applicable to any situation. Still, I believe most points might be helpful for my peers […]
Marketo Summit 2016 was an amazing event with a great agenda, strong content and plenty opportunities for learning, networking and navigating over challenges and potential of the profession. It was […]
Last week I attended DC Marketing Tech Talks Meetup that hosted a panel discussion “How Do I Spend my Marketing Dollars, Ad Tech, Mar Tech, or Ad Agencies?” It is […]
So expected marketing technology landscape 2016 finally came out – now it contains 3,874 logos, almost doubled since last year. What I am thinking of, looking at this huge supergraphic, is usability. […]
Once I heard a complaint from a software architect that it is becoming extremely hard to catch up with new technologies – they are springing up like grass, and before […]
Plethora of marketing technologies can overwhelm even an experienced marketer. Which of them to follow and what professional path to pursue? No matter what you are doing at your today’s […]